who we are
A workshop would end, everyone would seem happy with how it went, and we would still be thinking about the person who only started talking once everyone else had left.
Someone would show us a beautifully designed eLearning course, and we would find ourselves wondering how it would fit into an already full working day.
We could spend longer than we probably should comparing three perfectly workable versions of the same activity instruction, because none of them sounded natural enough.
And sometimes, things just work out.
Someone would make the connection before we explained it, a discussion would find its own momentum, and an activity would do exactly what it needed to do.
Those moments stayed with us. So did the questions.
Why did that work? · Why did that not? ·
What would happen if we changed this one thing? ·
We are a learning design firm that helps organisations, training providers, and consultants make more deliberate choices about the learning they create.
Our team consists of people who have earned a reputation for overthinking learning more than is strictly necessary.
We are quite comfortable with that.
Chunk is led by Nazry Azmi and Safynaz Kazem, whose complementary experience spans corporate L&D, higher education, curriculum and assessment, educational research, learning technology, facilitation, programme design and learning strategy.

